As a realtor in the present age, you are probably well aware of how important a web presence is for generating leads and instilling confidence in your experience. To keep your website fresh and accessible you need to keep up on website maintenance. But what kind of website maintenance for realtors is important? Placester has given 12 useful tasks to keep your website from getting dated.
- Review Website Analytics
Tools like Google Analytics can help you determine which content generates the most interest. - Optimize Content for Search Engine Optimization
Research effective ways to use keywords in your content to rank well in search engines. - Add New Calls to Action or Freshen Up Current Ones
Study up on how experimenting with new copy, colors, and design can lead to more engagement from the website visitor. - Update Your Bio
Continue to add new recognitions and accomplishments to your agent bio. - Keep Images Up to Date
Fresh images of you, your listings, and other relevant items are important to visitors. - Update and Test Forms
Try a few different ways of writing copy to see what leads to highest conversion rates. - Test all Forms for Functionality
The most effective copy on a form will not convert if it turns out be non-functional! - Make Sure Design Philosophy is Consistent
Design everything to match throughout the different pages on the site. - Develop New Types of Content
Try different forms of blogs, podcasts, or ebooks to enhance your reputability. - Test Site for User Experience
Is your site user-friendly and logically laid out? - Make Sure Site is Backed Up
In case of disaster, see that you can recover your hard work. - Make Sure Spelling, Grammar, and Syntax are Correct
Learn more about website maintenance for realtors as an ERA agent by keeping up the latest on our website.
Photo: Salvatore Vuono via Freedigitalphotos.net