Customer relationship management (CRM) software is an invaluable tool for the real estate agent. Allowing you to keep track of your customer service, contacts, and even contain social media integration, it allows you to streamline your home selling process. A good CRM is a powerful tool that can provide you with the information you need to truly know what your visitors are looking for, allowing you to tailor your properties to your customer needs. The following CRM tools for real estate agents come highly recommended:
- IXACT Contact: One of the most popular CRM tools on the market, this software tool is cloud-based, meaning it can be accessed by any device connected to the cloud, amazing for realtors who are constantly on the move and have to manage a lot of various contacts.
- PlanPlus Online: this is a great beginner CRM program that allows users to prioritize various tasks and also offers social media integration opportunities. There is a free trial if you want to try it out yourself.
- Rainmaker: Not only is this a great tool for managing your clients and visitors in real time, Rainmaker provides you with all the tools you need to create a marketing campaign for your listings and streamline your closing process.
- CLP Suite is the largest software package; offering you plenty of options for marketing, lead capture, appointment tracking, and real-time reporting. There are different packages offering different features, so choose the one that suits your specific needs best.
Each ERA Real Estate Agency is different and has different needs, so choosing the right CRM tools for real estate agents is absolutely essential to getting the best performance out of your business.
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